A new era of storytelling. In partnership with Incention, a bold, modern brand identity was crafted to reflect a vision: empowering creators and studios to build immersive, gamified story worlds through collaboration and innovation. The challenge was to balance simplicity and complexity—creating a design system that feels approachable yet cutting-edge, making it easy for both major IP holders and independent creators to bring ideas to life. The result? A future-proof identity that positions Incention as a game-changer in interactive storytelling. See the full project at incention.io
*This project was made in partnership with the talented team at EAT Studio.
